Technology Savvy Agent that will market your home for sale on the Internet for optimal exposure!
Lynne Lo♥es Listings!

Lynne Ruffin
 REALTOR®
Century 21 Nachman Realty
Norfolk Office
1512 E. Little Creek Road
Email Lynne

Evening and weekend appointments welcome!
757.855.2514

Selling A Home in A Tough Market

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A lot of home owners in this market have seen it is no easy task selling in this tough market.  Over the past couple of years we have seen a lot of activity in the housing market.  Some areas have been heavily hit by foreclosures, distressed property sales, and neighborhood blight as people lose or just decide to walk away from their homes.

We've seen an increase with incentives to sell some hard to move properties.  Properties priced below assessed value, properties completely renovated, appliance packages being offered with homes.  Some agencies have gotten more pro-active with offering sweepstake prizes, vacations, home inspections, home warranties and the like with trying to move property.

Now the technology with trying to sell a home in today's market is really on point.  A lot of companies are using IDX to help buyers find not only the property they are looking for but find homes on their website whether they are the listing broker or the participating broker in the multiple listing service.  Consumers are looking online more than ever before for their next home purchase. 

The major real estate portals are adding new widgets, search features, and advanced mapping tools to try and capture and entice prospective buyers to keep looking on their site.  More attention is being paid to the how consumers are hitting the sites and what they are interested in once they get to a particular site.

Let's face it, the early bird is getting a whole lot of worms in this market.  Those on the forefront of capturing the online market are having great success. 

The key when selling your home is to put some concentration on how tough of a marketing plan is in place to sell your home.

Look at the bright side of the market.  Real estate continues to be one of the best long term investments ever over time (even though I am sure some may disagree).  Let's hope the momentum keeps up!.

The housing values presented below represent the majority of the cities I service in Virginia.  There are some zip codes within the respective cities which have seen some increase in median list price year-over-year (YOY).